The Thinking Trap of Similarity

What media do you consume?  Who do you listen to?  Whose opinions do you agree or disagree with?  One of the key skills of living in the 21^st century is being able to filter the vast amount of data, information, opinion and highly sophisticated marketing that are bombarding us almost every waking hour.  In order to make any sense of it all we are constantly making choices about what we pay heed to. 

The 5 Thinking Traps

All your decisions are biased!  This is a simple fact that we all need to get more used to.  If we don’t we are in danger of allowing a lot of automatic, and often unhelpful, patterns of thinking influence the major decisions we make. This could be anything from recruiting for a key role in our business or choosing a key supplier, to making a critical strategic decision or voting in an election.  However, these thinking traps also blur the hundreds of tiny decisions we make every day.